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    <loc>https://www.tomfrimley.co.uk/tech-blog</loc>
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    <loc>https://www.tomfrimley.co.uk/tech-blog/blog-post-title-three-tbde4</loc>
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    <lastmod>2020-05-20</lastmod>
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    <lastmod>2020-10-30</lastmod>
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      <image:title>CONTACT</image:title>
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    <loc>https://www.tomfrimley.co.uk/projects/berry-bros-rudd-poppy-lennox</loc>
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    <lastmod>2020-10-24</lastmod>
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      <image:title>PROJECTS - Berry Bros. &amp; Rudd : Poppy Lenox - Berry Bros. &amp; Rudd : POPPY LENOX</image:title>
      <image:caption>Poppy’s brilliantly striking typographic design is created with gouache paint, thread and gold leaf. Using a Berry Bros. &amp; Rudd wine box for her canvas, she sanded, painted and drilled the work, before meticulously stitching into it and finishing with gold leaf. Just 15,000 bottles of this limited-edition label have been produced. Directed By : Chris Floyd</image:caption>
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      <image:title>PROJECTS - Berry Bros. &amp; Rudd : Poppy Lenox</image:title>
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    <image:image>
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      <image:title>PROJECTS - Berry Bros. &amp; Rudd : Poppy Lenox</image:title>
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      <image:title>PROJECTS - Berry Bros. &amp; Rudd : Poppy Lenox</image:title>
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      <image:title>PROJECTS - Berry Bros. &amp; Rudd : Poppy Lenox</image:title>
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    <image:image>
      <image:loc>https://static1.squarespace.com/static/5f7f834a64411b71e9bc126a/5f81d47c258d731d2138da55/5f81d48670b2512cca9a2370/1602344156035/IMG_9727.jpg</image:loc>
      <image:title>PROJECTS - Berry Bros. &amp; Rudd : Poppy Lenox</image:title>
    </image:image>
    <image:image>
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      <image:title>PROJECTS - Berry Bros. &amp; Rudd : Poppy Lenox</image:title>
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  <url>
    <loc>https://www.tomfrimley.co.uk/projects/apwigs</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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  <url>
    <loc>https://www.tomfrimley.co.uk/projects/toni-guy</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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    <loc>https://www.tomfrimley.co.uk/projects/berry-bros-rudd-iain-forsyth-and-jane-pollard</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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      <image:title>PROJECTS - Berry Bros. &amp; Rudd : Iain Forsyth and Jane Pollard - Berry Bros. &amp; Rudd : Iain Forsyth and Jane Pollard</image:title>
      <image:caption>Artists and filmmakers Iain Forsyth and Jane Pollard used the forgotten Victorian art of “multigraphs” to create our latest limited-edition label. This technique conjures a visual illusion. “With a bottle of Good Ordinary Claret at the centre, a sociable setting emerges from a single glass,” the artists explain. Directed By : Chris Floyd</image:caption>
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    <loc>https://www.tomfrimley.co.uk/projects/ashley-ninon</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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    <loc>https://www.tomfrimley.co.uk/projects/ghd-the-queen-maker</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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  <url>
    <loc>https://www.tomfrimley.co.uk/projects/beauty-test</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-22</lastmod>
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      <image:title>PROJECTS - Beauty : Test</image:title>
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    <loc>https://www.tomfrimley.co.uk/projects/grazia</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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    <loc>https://www.tomfrimley.co.uk/projects/vivienne-westwood-2020</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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      <image:title>PROJECTS - Vivienne Westwood 2020 - Vivian Westwood : SS2020</image:title>
      <image:caption>Directed By Aidan Zamiri 1st AC : James Yeomans Gaffer : Bradley Polkinghorne Spark: Thomas Pigeon</image:caption>
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    <loc>https://www.tomfrimley.co.uk/projects/schwarzkopf-live-colour</loc>
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    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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      <image:title>PROJECTS - Schwarzkopf : Live Colour - Schwarzkopf: L ive Colour</image:title>
      <image:caption>Directed By : Jack Eames</image:caption>
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  <url>
    <loc>https://www.tomfrimley.co.uk/projects/schwarzkopf-live-colour-mens</loc>
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    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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      <image:title>PROJECTS - Schwarzkopf : Live Colour MENS - Schwarzkopf : LIVE Colour Men’s</image:title>
      <image:caption>Directed By : Jack Eames</image:caption>
    </image:image>
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  <url>
    <loc>https://www.tomfrimley.co.uk/projects/vivienne-westwood-x-canopy-vivus-by-kaiisaiah-jamal</loc>
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    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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  <url>
    <loc>https://www.tomfrimley.co.uk/projects/lilly-cole-marie-claire</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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    <loc>https://www.tomfrimley.co.uk/projects/gracey-different-things-live</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-25</lastmod>
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      <image:title>PROJECTS - GRACEY - Different Things (Live) - Gracey : Different Things (live)</image:title>
      <image:caption>Directed by : Aidan Zamiri</image:caption>
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  <url>
    <loc>https://www.tomfrimley.co.uk/projects/finland</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2020-10-24</lastmod>
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    <loc>https://www.tomfrimley.co.uk/projects/bmw-patrick-grant</loc>
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    <priority>0.5</priority>
    <lastmod>2021-04-22</lastmod>
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      <image:title>PROJECTS - BMW : Patrick Grant - BMW : Patrick Grant</image:title>
      <image:caption>Acclaimed menswear designer Patrick Grant on the pleasures of the much maligned Sunday drive and how the idea of taking a day to slow down and enjoy the view in some of England's most beautiful scenery, stopping at the border from Lancashire into Yorkshire with a sausage roll and a cup of tea at one point, can be an extraordinarily restorative way to spend a day. Directed By : Chris Floyd</image:caption>
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      <image:title>PROJECTS - BMW : Patrick Grant</image:title>
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      <image:title>PROJECTS - BMW : Patrick Grant</image:title>
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      <image:title>PROJECTS - BMW : Patrick Grant</image:title>
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      <image:title>PROJECTS - BMW : Patrick Grant</image:title>
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      <image:title>PROJECTS - BMW : Patrick Grant</image:title>
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      <image:title>PROJECTS - BMW : Patrick Grant</image:title>
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      <image:title>PROJECTS - BMW : Patrick Grant</image:title>
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    <loc>https://www.tomfrimley.co.uk/projects/ms-rosie-huntingtonwhiteley</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-04-22</lastmod>
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  <url>
    <loc>https://www.tomfrimley.co.uk/projects/poster-girl-fw21</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2021-04-22</lastmod>
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      <image:title>PROJECTS - Poster Girl : FW21 - Poster Girl : FW21</image:title>
      <image:caption>Directed By : Henry Gorse</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.tomfrimley.co.uk/home</loc>
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    <priority>1.0</priority>
    <lastmod>2020-10-22</lastmod>
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